SF6 Gas Provider Website
What We Needed to Solve
Create a sub-brand that will distinguish the service part of the business and help the client reposition themselves as the leading SF6 gas provider and maintenance partner in US and the region. Alongside, build a conversion-focused website that will have a seamless intuitive experience for ideal customers, leading to higher conversion rates and increase in high quality leads.
How We Solved It
We analyzed the client’s best customers and created several ideal customer profiles that guided our core work around copywriting and supporting design elements. The strategic approach helped us create the core funnel pages of the site that were meant to inform, attract and engage most users on the website, leaving minimal work for the client’s sales team when engaging with prospective customers.
Impact
Results That Matter
What We Built
Seamless Funnel
Service based page navigation structure offering easy user flow and consistent CTA messaging for higher lead rates.
People-first brand
Given the strong emphasis on technical expertise and reliability, we created a brand and an accompanying website that shows In-Gas Direct’s strength in its people and quality of service.
Project Showcase
Core SF6 Gas Supply Page
Dynamic FAQ Page
Custom Designed Service Page
Custom Events Site Feature
Custom Blog Tailored to Audience
Custom Case Studies Feature
“The depth of research and creative investment in the design really showed at the end when we launched the website!”
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